Mitsubishi

BORN TO EXPLORE, NATIONAL DEALER CONFERENCE AND DISTINGUISHED DEALER AWARDS 2024

To keep Adventure alive and excite the network on future product line up, we invited audiences to lean in, go beyond and consider how Adventure lives in all of us as a feeling and a mindset, in business and when further afield exploration calls. 

Hosted in Melbourne to a delegation of MMC executives from Japan Headquarters and Dealer Principals from around the nation, the Australian team shared important business updates, an informative future product presentation and celebrated the evening with awards for distinguished dealers. 

GPJ managed all digital communications in the lead up to the event, hosted guests in five-star comfort and produced day and night stage presentations including Welcome to Country performance, Japanese drumming introduction to two new vehicle reveals and musical performance.

98.5%

Confidence and understanding future direction

7

Distinguished Dealers recognised and awarded

95.5%

Likelihood to attend future events